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IEEE Introduces Tagline – Advancing Technology for Humanity  

10 February 2010 – IEEE, the world’s largest technical professional association, today unveiled a tagline, Advancing Technology for Humanity. The tagline showcases the organization’s basic tenet that IEEE and its members across the engineering, computing and technology community worldwide advance innovation and technological excellence for humankind.

The kickoff includes the tagline in a visual treatment with the IEEE Master Brand and a fast-moving video (on illustrating how innovations by IEEE members positively impact the world. The tagline and accompanying video reflect IEEE’s strategic vision and values, which in part, call for IEEE being universally recognized for the contributions of technology and of technical professionals in improving global conditions. IEEE promotes an environment where members can collaborate on worldÔÇÉchanging technologies – from computing, sustainable energy systems and smart grid, to aerospace, communications, robotics, healthcare and more.

“Advancing Technology for Humanity serves as a reminder about how members’ contributions in engineering and other technology areas help advance and improve the world around us,” said Pedro Ray, 2010 IEEE President.  “Our goal is to help build the publics’ understanding and appreciation of IEEE and the important role that technology and IEEE play in creating a better tomorrow.”

Read the full press release. (PDF, 37 KB)

Learn more about the tagline.



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