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The IEEE Strategic Research Team is comprised of staff from Corporate Strategy and Communications. The team works together to help all areas of IEEE make data-driven decisions.
Group e-mail: ieeeresearch@ieee.org
Fax: +1 732 981 9515
Elena Gerstmann, Ph.D., CAE
Staff Director - IEEE Corporate Strategy and Communications
e.gerstmann@ieee.org
+1 732 981 3452
Marc Beebe, CAE
Senior Manager - IEEE Strategic Research
marc.beebe@ieee.org
+1 732 465 5891
Carmella Wilkinson
Senior Administrator - IEEE Strategic Research
c.wilkinson@ieee.org
+1 732 562 3978
Lesleigh Campanale
Associate Manager - IEEE Strategic Research
l.campanale@ieee.org
+1 732 562 5551
John C. Keaton
Director, Strategy and Knowledge Management
j.c.keaton@ieee.org
+1 202 785-0017
Helene Fung
Senior Strategy Planning Manager
h.h.fung@ieee.org
+1 656 778 2873
Elena joined IEEE in September 1999 as a research manager. Since then, she has been promoted to Staff Director and has reorganized the research function at IEEE. Elena's background in Social and Organizational Psychology has provided a good framework for her work at IEEE. Prior to IEEE, Elena was the Coordinator of Academic Information for Borough of Manhattan Community College which is part of CUNY. She has taught undergraduate Psychology classes at Rutgers University. Elena received her BA in Psychology and Sociology from Clark University and her Master's and Doctorate degrees in Social Psychology from Rutgers University. As a member of American Psychological Association, American Marketing Association, and ASAE, she keeps abreast of trends in the industry.
Prior to coming to IEEE, Marc worked as an evaluator for a number of pre-college math and science education projects as a research analyst at Rutgers University. In addition, he has taught Research Methods for Psychology, Statistics for Psychology, and several other social and personality psychology courses. Marc is a member of the Marketing Research Association and the American Psychological Association. He holds a Bachelor’s degree in Psychology and Philosophy from the University of Maryland and a Master’s degree in Social Psychology from Rutgers University.
After years in the finance and non-profit industries, Carmella joined IEEE in 1998 as part of the Corporate Communications team. She later became an integral part of the Strategic Research and Planning team as Senior Administrator. Carmella is now a full-time telecommuter living and working in Ft. Lauderdale, FL, US.
Prior to IEEE, Lesleigh worked on a state-wide grant to reduce drunk driving in New Jersey. She started working on the initiative as research coordinator at the Center for Alcohol and Drug Resources and Saint Barnabus Health Care System, the Institute for Prevention. Shortly thereafter, Lesleigh was promoted to project manager at the Center for Alcohol and Drug Resources. In addition, she taught courses in sociology and anthropology at Ocean County College. Lesleigh holds a Bachelor’s degree in Sociology from Lock Haven University and a Masters degree in Sociology from William Paterson University. Lesleigh is also a member of the Eastern Sociological Society.
John has more than two decades of experience in market, business and economic research for associations. He worked for the IEEE Computer Society for 12 years as Manager, Research & Planning and joined the IEEE Corporate Strategy and Communications team in 2004. John holds a Bachelor's Degree in Economics from Belmont Abbey College and a Master's Economics from George Mason University.
Prior to joining IEEE as staff, Helene has spent years in management consulting in Australia, with clients in both public and private sectors. She then worked for a large international mining and construction company as a business analyst, and developed valuable business intelligence research and analysis skills. Helene has been an active IEEE volunteer since she was a university student, and has served on quite a number of committees. She graduated from a double degree course in engineering (majoring in electrical and electronic engineering) and science (majoring in chemistry) at the University of Western Australia, obtaining first class honors in both bachelor degrees. Subsequently, she completed a post-graduate diploma in applied finance and investment with the Financial Services Institute of Australasia.