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Home  >  About IEEE  >  Toolkit  >  Masterbrand

 

 

 

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By downloading any of these images, users are agreeing to abide by the IEEE Master Brand Images Agreement.

 

IEEE Master Brand

Use the IEEE Master Brand on materials that contain other IEEE or organization’s logos.  It may also be used on promotional items.

ieee master brand blue

File Size
Usage
Resolution
2 KB Screen or Web Low
15 KB Screen or Web Low
21 KB zipped Print High
185 KB zipped Print Highest

 

 

ieee master brand blue

File Size
Usage
Resolution
2 KB Screen or Web Low
5 KB Screen or Web Low
17 KB zipped Print High
181 KB zipped Print Highest


  

 
 

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IEEE Master Brand + Tagline Graphic

Use the IEEE Master Brand + Tagline graphic on all corporate materials, or when no other logo or logo with a tagline exists. It may also be used on promotional items.

master brand tagline blue

File Size
Usage
Resolution
6 KB Screen or Web Low
18 KB Screen or Web Low
43 KB zipped Print High
221 KB zipped Print Highest

 

master brand tagline black

File Size
Usage
Resolution
6 KB Screen or Web Low
13 KB Screen or Web Low
37 KB zipped Print High
214 KB zipped Print Highest

 

 
 

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The Origins of the IEEE "Kite"

IRE & AIEE create IEEE kite

The IEEE "kite" was created in 1963 with the merger of its two predecessor societies, the AIEE and the IRE. The kite borrowed elements of both organization's logos.
 

IEEE Master Brand 

The IEEE Master Brand (shown above), consisting of the IEEE logo (kite) followed by the letters I-E-E-E, was adopted by the Board of Directors in Nov 1999.