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IEEE Public Visibility Committee Finalizes Positioning Statement

24 August – The IEEE Public Visibility Committee has finalized a positioning statement designed to provide a brief snapshot of the association and its global mission.  The positioning statement is part of the work of the Public Visibility Initiative which seeks to increase IEEE's visibility and create a global voice for the engineering profession.

The statement is one of several tools being developed to ensure that IEEE positioning is portrayed consistently across the association.  It should be integrated into marketing, PR and other promotional materials across the IEEE organization and should be kept in mind when developing any content that may describe IEEE (e.g. conference materials, speeches, bylined articles, content for IEEE Web sites, etc.)

Positioning Statement:

IEEE is the world’s largest professional association advancing innovation and technological excellence for the benefit of humanity.  IEEE and its members inspire a global community to innovate for a better tomorrow through IEEE's highly cited publications, conferences, technology standards, and professional and educational activities. IEEE is the trusted “voice” for engineering, computing and technology information around the globe.