Every IEEE digital site manager who creates or maintains an IEEE site assumes personal responsibility for its accuracy, professionalism, and quality.
Review the sections on this page to learn about other site manager responsibilities.
IEEE Webmasters and site managers shall continuously assure that their respective digital sites:
IEEE site managers are asked to initiate communication with the IEEE Digital Innovations team at several key stages of their digital projects. The Digital Innovations team may be able to provide recommendations and tools, and will archive your materials in a repository of IEEE digital presence work.
The stages are as follows.
At this stage, include the following details:
Scope changes may include modifications (reductions or expansions) to the planned budget, schedule, or requirements and deliverables for a given project.
The information below applies to new sites, redesign or major feature releases, and migrations into a new content management system (CMS). All site launches must follow the requirements below. (Order may vary)
When decommissioning a site, the following requirements must be met.
This section is primarily applicable to IEEE employees, but may contain useful information for all site managers overseeing a digital team.
Communication related to hiring for digital-related functions
All employee hiring managers planning to post positions for digital-related functions should notify the Digital Innovations Team. “Digital-related function” refers to any position that has direct impact on the IEEE digital presence. This may include, but is not limited to, the following job titles.
|- Interaction designer||- Webmaster, Digital manager, or Digital project manager|
|- Content editor or digital editor||- Digital analyst|
|- Digital administrator||- Usability specialist|
IEEE Human Resources will maintain salary equity.
Job description requirements
Jobs where 20% or more of job responsibilities are digital-related should be reviewed by the Digital Innovations Team. New and existing job descriptions should be updated to include the requirements below. Other requirements may be relevant, depending on the position focus. Contact the Digital Innovations Team for guidance.
Requirements to be specified in the “Must currently possess or have desire and aptitude to learn these skills” section
All IEEE groups engaging external partners in their digital projects are responsible for educating the partner/vendor on IEEE digital requirements. Additionally, the master services agreement which must be signed by all external partners working with IEEE must include the statement below.
All IEEE-branded, end-user facing, materials (including, but not limited to, digital sites, print collateral, and promotional items such as pens and shirts) for IEEE publications, products, services, conferences, and the like must adhere to the guidelines established in the IEEE Visual Identity Guidelines. Additionally, all IEEE digital properties must comply with the IEEE Digital Style Guide (this document). These guidelines were created to present a stronger, more consistent, unified visual presentation of the IEEE brand.
It is critical that proper conduct with end users be maintained in order to protect the privacy and interests of study participants and to protect IEEE from risk. In general, the following guidelines should be followed:
All IEEE sites must be regularly monitored and maintained to make sure they are still effectively meeting their goals, reflecting IEEE quality standards, and adhering to IEEE guidelines. When issues are identified they must be responded to in a timely manner.
The following methods should be used (as applicable) to monitor site performance and usability.
- Search analytics: SEO or search term monitoring as well as content/IA optimization (desirable)
- Other: satisfaction surveys, user feedback, etc. (as appropriate)
- Content and information architecture: should be periodically evaluated and updated for accuracy and relevance
- Other: User feedback forms, call center reporting, etc. (as appropriate)
The Web Team can help you decide how to implement the appropriate methods for your site and can conduct a site review to evaluate IEEE guideline compliance.
Information produced via ongoing monitoring methods should be periodically analyzed, while findings obtained via a one-time study should be analyzed as soon as the study is completed.
Other reporting (as applicable)